Security Sales & Integration

October 2013

SSI serves security installing contractors providing systems and services; surveillance, access control, biometrics, fire alarm and home control/automation. Coverage in commercial and residential product applications, designs, techniques, operations.

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MANAGEMENT Central Station Selection Guide Nine leading wholesale monitoring providers are spotlighted with details about their specialties, unique qualities and service offerings. Top executives describe the business advantages their third-party central stations bring to their security dealer customers. By Scott Goldfne F or good reason, generating more recurring monthly revenue has become an obsession for most installing electronic security company managers. Stabilizing cash fow, services diversifcation, new technology implementation and customer retention are just some of the many virtues of building a large base of RMR-based accounts. Given the principal method to create that business is through monitored services, if (like most) your frm does not have that competency in-house then it is critical to strike a partnership with a top-fight third-party central station. Tere are a lot of key factors to consider when making that wholesale monitoring choice. Tey include customer ser- vice, portfolio of technologies and services, technical training and support, signal transmission formats, certifcations, alarm management techniques, pricing, account purchasing programs, and dealer program-type administrative, sales and marketing, and fnancial assistance. Te right provider can help an installing company exploit new opportunities in alarm communications, video and access control monitoring, home controls and energy management, PERS, weather alerts, and interactive and mobile-enabled services. To assist in the selection process, nine of the industry's foremost third-party central stations make their cases to be your monitoring partner. Affliated's leadership sees real-time video verifcation as a massive opportunity for increasing commercial RMR while also decreasing false alarms. Company: Affliated Monitoring Headquarters: Union, N.J.; (800) 296-9000 Web site: affliated.com Years in business: 36 Number monitored accounts: N/A Annual revenues: N/A Employees: 225 Licenses, certifcations & accreditations: UL, FDNY Approved, CSAA Five Diamond, IQ Certifed, SIA, NFPA, ESA Overview of services: Security monitoring including all major cellular providers, Internet monitoring and two-way voice; commercial fre protection system monitoring; PERS; cloud-based hosted and managed access control; video verifcation and continuous monitoring of cameras and DVRs. Business advantages: "Among the Affliated Monitoring services to help dealers run their business more effectively are: mobile and Web applications, including RealStream alarm testing app; Email and text messaging alerts; 24/7 dealer help desk; dedicated account transfer team; marketing materials; training facilities; and billing and answering services. Affliated also stays on top of the 40 constantly changing transmission technologies. From the phasing out of POTS lines to the growth in cellular, Internet and mobile transmissions, Affliated offers everything a dealer needs. In addition, our in-house application development team is constantly enhancing our robust online toolset. Affliated's UL-Listed and CSAA Five Diamond Certifed monitoring and dealer care center utilizes the industry's most sophisticated technology. Our fully redundant, enterprise-class receiving, routing and database equipment is specifcally designed to eliminate all points of failure." — Daniel Oppenheim, Vice President / SECURITYSALES.COM / OCTOBER 2013

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